It was a long time ago when we thought that there had to be a way to simplify website creation. We thought it’s too boring to do the same thing every signle time on every single project: create/get a hosting account, install latest Joomla site, install extensions and template, load sample or prepared content. As the most creative part of the process is to write attractive content on site, design pages to make them visually appealing and make people want to click and read them rather than get scared and close a page and of course a seo work.

So it has been our dream for over 3 years to make it very easy and simple to use so anybody can create site in 5 minutes and then spend days and weeks making it interesting and entertaining rathert than waste all the energy on getting website setup by either looking on freelance for reliable developer or learning the whole process himself/herself. Create your own Joomla site absolutely free!

1. Quality.

Is your product of high quality?

It’s not enough to develop a component and publish it on JED (Jooma Extensions Directory). You need to test it thoroughly, check its usability, make it available in the most popular foreign languages. Only after that you can be sure that your customers will be satisfied with your product and will recommend it to others. Just ask your loyal customers to spend some time and test the product. The feedback you will get is the most valuable and helpful thing for the future development and promotion of your Joomla software.

2. Honesty.

Are you honest with your customers?

This sounds like a simple human feature but you must have it if you want to run a successful Joomla! business. Honesty plays a crucial role in your business success! Tell only the truth about your product! It is so tempting to make a description of your product brighter, fuller and more attractive to your site visitors. But remember such a simple thing: telling unreal things you won’t get positive feedbacks, high ratings and increase of your sales. You will get a converse effect: negative feedbacks, low ratings and no sales in future.
Also, do not promise anything if you are not 100% sure that you will be able to do the job in the promised time. Say that the update will be released in a week but release it in two days. It will have a great positive impact on your customers!

3. Support.

Are your customers satisfied with your support service?

How do you think what people appreciate most of all? It is attitude! How much will the bad attitude cost you? Let’s assume that your loyal customer is paying his annual support subscription around $100 plus he tries your new products that you release and let’s take an average price – $50. Let’s imagine that you/your company develops at least 5 components per year. So fully satisfied customer invests about $350 per year. Beside this he recommends your company as a good one to his friends/colleagues and can write about you on some forums or in his blog if he is really satisfied with your products and support. So I’m sure he will bring you at least one more customer who would also like to try your products! It means that instead of $350 you make already $700! The same can be said about any other customer who will be satisfied with your service! You can earn extra $ 700 and even more or nothing if your first customer will prefer your competitor to you and cancel his subscription on your web site. So every time you write a reply or answer by phone keep in mind that you are addressing not to the only person but to the unlimited number of new potential customers.

Just think it over and remember some weak points in your support service that should be improved.

4. Price.

Is your product price too low or too high?

Have you ever noticed that doing shopping you usually choose the products that are more expensive even if you haven’t tried them before? Food, clothes, anything else.. Why? You think that they are of higher quality! The same is with Joomla! software and services. People think: the higher the price of a product, the better the quality is!

So if your products are of high quality, do not underestimate them! Your customer will never tell you that the price is low but he will always complain if the price is too high. You will be always able to offer some sales or discounts if you find it out that the price was offered really too high. But choosing damping method you will loose your money and will get the reputation of a cheap or second-rate company.

Here is a very exemplary story that I’ve read in one great book devoted to Marketing (“Selling the invisible” by Harry Beckwith). The title of this chapter is “A lesson from Picasso”. Let me retell it to you.
One woman was walking along Paris street and saw Picasso making some sketches. She asked him to draw her a portrait. Picasso agreed and just in a few minutes the portrait was ready. “How much do I owe you,” she asked. “5 thousands francs,” he replied. The woman was surprised by such a high price and she asked “Why? You spent just three minutes for doing this”. Picasso replied “No, I spent all my life for it.”

When you decide what price your product should have, remember a lesson from Picasso: “Don’t charge by the hour; charge by the years.”

We are proud to announce about FW Real Estate Pro new update! New version Joomla! 1.7.x is already available for downloading and it has already found its fans. This time we decided to surprise our customers with new features and facilities.

So what’s new in FW Real Estate Pro 1.7.1:

Joomla! 1.7.x support included: forward FW Real Estate Pro supports Joomla! 1.5.x, Joomla! 1.6.x and Joomla! 1.7.x. Now you can choose any version of Joomla! and use FW Real Estate Pro with it.

FW Real Estate Templates’ support: tired of traditional FW Real Estate Pro layout? Now you can easily change it just from the back-end of your website easily and quickly! FW Real Estate Templates will be available soon and you will be able to change layouts every day.

Images resizing button: We took into account our customers suggestions and now you don’t need to re-upload images, changing image size in the configuration. What you need to do now is just to change sizes in the Configuration, save them and click Resize Images button. The process of resizing is displayed in 3 lines: Property images, Property gallery images and Agent images. New feature will save your time and efforts.

More language support added: From now FW Real Estate Pro supports 15 different languages and it can be used all over the world. Previous FW Real Estate versions supported: German, French, Greek, Arabic, Spanish, Italian and Russian languages. Now language support includes: Czech, Dutch,Macedonian, Danish, Portuguese, Romanian, Swedish and Ukrainian. If you have any suggestions or remarks concerning the translations, please, feel free to contact us and share your opinion. Build your own realtor website with Joomla Real Estate component.

FW Real Estate Pro 1.7.1 is already available in My Downloads section. FW Premium Support component can save your time and energy considerably, as it informs you about the available update from the back-end of your website and installs the new version of FW Real Estate Pro by one click.